Bouchra Malak: online visibility does not tell the whole story of a profession
A Hespress excerpt prompts reflection on the criteria used to judge an artistic career.
In an interview excerpt published by Hespress on 9 November, Bouchra Malak warns about the weight of appearances and follower counts. This is her viewpoint, expressed in Darija.
Her remarks invite us to separate how someone presents themselves from what their work actually lets us observe. A public image does not show rehearsals, rejections or preparation for a role.
When discussing a career, it helps to state what is being assessed: a performance, a professional path or a communication strategy. Moving between these without saying so changes the criteria in the middle of a judgement.
Our commentary measures neither young artists' success nor social media's effect on their work. It offers a reading of this excerpt, without presenting it as an investigation into the profession. The video accompanies only the Arabic edition; the other editions translate the commentary.